How to Design Wholesale Product Packaging?

The packaging industry is highly competitive. Designing your wholesale product packaging is lucrative as long as you know what its basic are and how to move into the process. Now a day’s many businesses prefer to design product boxes from wholesale packaging manufacturers but still some want to design on its own. However, it is an interesting idea. You need to have a complete knowledge of market. Make a research what is trendy these days. You may sometimes have to seek guidance from experts to help you out. Analyze the practices of large packaging and printing companies. This will help you in designing product boxes exceptionally to delight the audience Here we are going to explain some of the basic steps to design wholesale product packaging:

Choose a Suitable Material:

Start with choosing a suitable material. The selection of the material entirely depends upon the nature of your product, your packaging needs and budget. Although, a variety of materials are used industry wide like glass, wood, metal and plastic but cardboard is the most popular option. It is used to make packaging cardboard boxes for a wide range of products. From custom small boxes to large carton boxes you just need to specify the basic requirement. Cardboard comes in various thicknesses and strengths like paperboard, Kraft paper, and corrugated cardboard. If you want to make a packaging for any retail product, paper board or Kraft paper is a good choice. On the other hand, if you are interested in designing customized shipping boxes, go for cardboard or corrugated cardboard. You may convert it to double or triple walled depending upon the level of protection. Corrugated shipping boxes wholesale are used all across packaging sector when products are to be transited to a long distance.

Finalize the Dimensions:

If you want to design a custom size box, carefully choose its dimensions. The size of the box depends upon the size of your product. So measure its length, width and height. Design the he box by keeping a margin of half to one an inch to allow for filler if required. This saves your material and provides maximum protection to your goods. Same procedure should be followed to design a shipping box. If you want to go for innovative shapes like custom round boxes or triangular shipping box make changes in dimensions accordingly to make the product perfectly fit in.

Collect The Information Needs To Go On The Package:

After finalizing the dimensions, the next step is to collect all the necessary information to go on the cardboard packaging boxes wholesale. It includes your brand’s name, logo, tagline, and aesthetic details like images, and graphics. You also need to finalize the product information like ingredients, directions to use, manufacturing/expiry dates, and bar codes etc. Stating the important details is not only a legal obligation but it is necessary to update the customers about various aspects. For example let us take the example of these custom printed & packaging boxes for cereals. They are designed by highlighting all the nutritional details to grasp the customers’ attention. Restaurant to go boxes should also be designed in the similar way.

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Analyze Customization and Printing Options:

Customizing your marketing boxes packaging according to the branding requirements is the best way to stand out the competition. Nothing else can work better than printing but box manufacturers Chicago provide you with several other alternatives as well. If you are a small-scale business or a startup and can’t afford the cost of printing, consider options like a custom tape, branded sticker, printed label or a custom stamp. All of these techniques are highly cost-effective and produce great result. If done professionally they look similar to a custom printed box.  However if you have a large scale business and want to create packaging for your entire product range, printing is the best way to give outstanding results.

You can choose from different printing techniques like digital, offset or screen printing. Customize your product boxes in different colors, patterns, designs and artwork. The use of enticing graphics adds to their appeal. Print the required information in comprehensible and eye-catchy fonts. If you want to add a luxurious touch to your wholesale product packaging go for finishing effects like embossing, de-bossing, glossy/matte lamination, spot UV and aqueous coating etc.

Wrap it up:

Once you have completed with your packaging it’s the time to place the product inside customized cardboard boxes. Working on its display adds more professionalism to your products. For example, if your product has several parts use inserts to show them beautifully. If it’s a delicate product and requires cushioning, use filler material attractively to provide a great unboxing experience. This not only protects the product but assures the customers that the brand has worked on minute details to delight the audience.